Logo Design
Distinctive marks for brands that want to be remembered.
Thoughtful logos that communicate the personality and direction of a brand.
Let’s talk →Creative design support, on demand
I can help.
I’m Olufemi Ayomide, The Design Alchemist. I provide reliable creative design support for brands and businesses: brand identity, illustration, social design and management, packaging, product and email.
The Design Alchemist
About
I’m Olufemi Ayomide, a graphic designer and the person behind The Design Alchemist.
For the past 4 years, I’ve been turning ideas, stories and business goals into visual experiences, from brand identities and illustrations to packaging, social, product and email. I also handle social media management, so the feed stays consistent after the graphics are made. I blend strategy with creativity so the work doesn’t just look good; it stays consistent, builds trust, and gives people something they can actually act on.
I enjoy taking something that exists as an idea in someone’s head and giving it a visual language people can see and connect with. Detail-driven, adaptable, and used to sitting with existing teams. If you need a designer who can plug in and keep things moving, that’s me.
See how I slot in →How I work
You don’t always need another full-time hire. Sometimes you just need someone who understands the brief, gets the work done and is available when design needs to happen. Here’s how that usually goes.
A new campaign, social content, a feed that needs running, packaging, illustration, brand asset, or something you haven’t quite figured out yet.
I ask the right questions, understand the goal and translate your ideas into a clear design direction.
I take it off your plate: the design, and the social calendar if you need it, and turn the direction into work you can actually use.
You get reliable design support without needing to manage another full-time employee.
What I can help with
Once I’m in, this is the work I take on, from big-picture brand identity to the everyday visuals that keep your business moving.
Distinctive marks for brands that want to be remembered.
Thoughtful logos that communicate the personality and direction of a brand.
Let’s talk →Visuals that keep your brand looking consistent.
Social posts, campaign graphics and digital assets designed to keep your audience engaged.
Let’s talk →Someone to keep the feed moving, not just design the posts.
Planning, posting and day-to-day management so your brand shows up consistently: captions, cadence and content, taken off your plate.
Let’s talk →Packaging that looks as good as the product inside.
Attractive, functional packaging that communicates your product’s value.
Let’s talk →Core strength
Turning ideas into visuals with personality.
Custom illustrations for brands, campaigns, communities and creative projects, the kind of work that makes a brand feel human.
Let’s talk →Interfaces that make products easier to experience.
Visually appealing, user-focused digital product interfaces that balance form and function.
Let’s talk →Emails people can actually understand and act on.
Clean, responsive email designs created to communicate clearly and support conversion.
Let’s talk →Where the work sings
I can step in across the board. These two are where I go deepest, and where the work below starts doing the talking.
01 / Specialty
Building visual identities that give brands a clear personality, direction and presence, so everything they make afterwards already knows who it is.
02 / Specialty
Creating expressive illustrations that make brands feel more human, memorable and distinctive. If it needs a soul, I draw it.
Selected work
Every project starts with what the brand is trying to say, then the visual language to say it.
Most of my work sits under NDA, so I can’t share it publicly on this site. What you see here is a small selection I’m able to show.
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Experience
The work above isn’t only one-off projects. I’ve sat inside content and marketing teams, and I’ve been the designer founders call when the brand and the feed both need to stay consistent.
Mar to Sep 2026
Fanatix
I led the visual identity for football content at scale, illustrating matches, players and campaign moments across a fast-moving content calendar. Every graphic was built to capture the energy of the game and the personality of the players, from matchday build-up to post-match reaction. I worked closely with the content team to turn brand storytelling into illustration that consistently drove engagement, boosted views, and gave the social presence a look fans could recognise and connect with.
2024 to Current
Freelance
I manage end-to-end social media presence for clients, from content planning and scheduling to day-to-day posting and community engagement. I develop content calendars aligned with each client’s goals, keeping a consistent posting cadence across platforms. I monitor engagement and audience response, then adjust the strategy and content mix so growth and interaction keep moving in the right direction. I work closely with clients to keep messaging, tone and visual presence aligned with their brand, while balancing platform-specific best practices for reach.
2022 to Current
Freelance, contract-based
I design complete brand identities for clients and startups across industries: logo, colour, typography and guidelines, managed end-to-end from discovery and mood-boarding through to final assets. I work with founders and marketing teams to turn brand vision into a visual system that holds up across digital, social, packaging and print, and I leave them with a style guide they can actually keep using as they scale.
2022 to Current
Freelance
I design social content across carousels, static graphics, story templates and campaign visuals. I translate marketing goals into layouts that are clear, scroll-stopping and easy to read at a glance, sized and paced for Instagram, LinkedIn and other feeds. I work with clients and marketing teams to keep every post on-brand, from colour and type to tone, while driving engagement and reach.
From people I’ve designed with
Not a pitch. Just what collaborators say after we’ve actually worked together.
★★★★★
“Ayomide has been working with our UK-based company for the past two years as a Graphic Designer, consistently delivering high-quality, creative design work. Her designs are of an excellent standard and demonstrate a strong understanding of brand identity and visual communication. She communicates clearly, listens carefully to feedback, and applies it effectively to achieve the best possible results. Ayomide is highly committed to excellence and continually strives to deliver outcomes that add real value to the business.”
★★★★★
“Working with Ayomide has been an absolute pleasure. She brings clarity, creativity, and intention to every design project she handles. Her ability to translate ideas into visually compelling designs is impressive, and she pays close attention to detail while keeping the overall goal in focus. Ayomide is professional, dependable, and easy to collaborate with, making the entire process seamless. I confidently recommend her to any individual or organization looking for impactful and thoughtfully executed graphic design work.”
★★★★★
“I definitely recommend Ayomide’s flyer design project, which exceeded expectations with a clean layout and strategic hierarchy that ensured the message was meaningful and clear to the public. It presented a balance of professional elegance and effective brand communication, so I am proud to recommend her to anyone out there who might need her service in graphics flyer designing.”
★★★★☆
“Ayomide is a highly creative and reliable graphic designer. She delivers clear, well-structured designs that communicate ideas effectively and maintain a strong professional standard. I would gladly recommend her for any graphic design project.”
Why work with me
You’ve met me, seen how I work, and heard from people I’ve sat with. Here’s the practical reason to bring me in: design requests don’t arrive one at a time. There’s a logo to refine, a campaign to launch, social graphics to create, a feed to keep moving, an email to send and an idea that suddenly needs an illustration.
That’s where I come in. I work closely with product, marketing and media teams, keeping visuals consistent, campaigns moving, and ideas easy to understand. With 4 years across branding, illustration, packaging, social design and management, product and email, I can plug into your workflow and help keep the creative work going.
Design help when you need it, without a full-time hire.
Everything stays aligned with the brand, even as requests pile up.
Less searching for a different designer for every task. I’ve sat with teams for years, including two years as the designer for a UK-based company.
Clear communication from brief to delivery.
Next step
Whether you need a complete brand identity or someone to handle the design requests that keep piling up, let’s talk.